this was a random “snatch off the endcap at the library” book. i have very spotty luck with this approach. this time, however, i was most pleasantly gratified by the results of my choice.

an engaging blend of strange elements, this novel is amusing and poignant, visually interesting and a tactile treat. i am a great sucker for the heft of a book in the hand, and this one was a winner. the pages are heavy with a sensuous weave. the typeface is not only pleasing to the eye, but has a voice of its own within the tale. moreover text, type, form, and content are all characters in this strange and moving tale. i found myself utterly absorbed and completely entertained.

nominally the first person narrative of an ad-man circa 1960 (Mad Men: The Zeitgeist) it is also social and literary criticism and a work of art. one that is utterly self-conscious, but no less artful for that.

an easy read that was wholly rewarding.

recommended.